Customer intelligence and personalization

Harnessing multi-armed bandits for optimized coupon recommendations

Churn analytics in the technology and telecom industries using Google Vertex AI

Next best action (NBA) to augment customer engagement in commercial pharma

Designing an objective function for personalization in pharmaceutical marketing

AI & machine learning will transform the customer experience

Stamp session-based recommender

How to build and evaluate a next best action model for customer churn prevention

Customer churn prevention: A prescriptive solution using deep learning

A plug-and-play platform for in-app and in-game experience personalization

How deep learning improves recommendations for 80% of your catalog

Cross-channel marketing spend optimization using deep learning

Building a next best action model using reinforcement learning