User interface and mobile app engineering

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White Paper
CTO insights: Vercel frontend deployment platform
White Paper CTO insights: Vercel frontend deployment platform

This white paper explores how Vercel frontend deployment innovations, including developer experience optimization, fluid computing, and AI-assisted development, enable organizations to accelerate development velocity by 30-50%, improve global performance by 30-50%, and reduce infrastructure man...

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White Paper
Client-side AI: Privacy, performance, and cost advantages in modern browsers
White Paper Client-side AI: Privacy, performance, and cost advantages in modern browsers

Download the white paper to get your hands on a comprehensive guide on the privacy and performance benefits, as well as implementation, optimization, and security best practices of client-side AI. Below is a taste of what you can expect, with more in-depth details, code samples, and actionable...

Code on the left side with vibrant pink, purple, and blue fluid colors exploding across a computer screen, representing the dynamic nature of modern web development.
Article
Tailwind CSS: The developers power tool
Article Tailwind CSS: The developers power tool

When it comes to the best web development frameworks, finding the right balance between efficiency, creativity, and maintainability is key to building modern, responsive designs. Developers constantly seek tools and approaches that simplify workflows while empowering them to create visually strikin...

The critical importance 
of accessibility testing 
and maintenance
Article
The critical importance of accessibility testing and maintenance: Envisioning the future with GenAI for industry-specific enhancements
Article The critical importance of accessibility testing and maintenance: Envisioning the future with GenAI for industry-specific enhancements

Accessibility is a critical factor for businesses across various industries, including retail, technology and media, insurance, FMCG, HORECA, and manufacturing. The potential impact of neglecting accessibility can be immense, not only from a legal standpoint but also in terms of lost revenue an...

A book cover with the text The 5 principles of building a great travel app
Ebook
The 5 principles of building a great travel app
Ebook The 5 principles of building a great travel app

Booking online travel is not easy, unless it's on the best apps. But what makes their UX so good? We take a closer look.

A book cover with the title 1,000 apps later: The principles and pitfalls of building user-winning apps
Ebook
1,000 apps later: The principles and pitfalls of building user-winning apps
Ebook 1,000 apps later: The principles and pitfalls of building user-winning apps

Lessons in the perils and pitfalls to avoid—and the opportunities to seize—in the course of your app...

The cover of the book about retail application performance optimization
Article
Retail application performance optimization: Lessons from the trenches
Article Retail application performance optimization: Lessons from the trenches

In the rapidly-evolving digital landscape, the performance of an application can dramatically influence a company's success. Users expect fast, efficient, and smooth experiences, and failing to meet these expectations can result in losing customers to competitors. ❔But what does it really...

GD Case Study Transforming digital customer experience Cover
Case Study
Transforming digital customer experience: A design thinking approach for modernizing a tools distribution franchise
Case Study Transforming digital customer experience: A design thinking approach for modernizing a tools distribution franchise

The Grid Dynamics' UX/UI team undertook a comprehensive redesign of a client's web and mobile apps, recognizing the pivotal role of digital customer experience in boosting revenue and conversions for consumer-facing businesses. Following a design thinking approach, the team's tasks included definin...

People wearing gadgets for a better website accessibility
Article
Improve website accessibility with these 6 simple tips
Article Improve website accessibility with these 6 simple tips

According to the 2022 Disability Statistics: Information, Charts, Graphs and Tables report, around 10% of the world population lives with a disability. People with hearing, movement, sight, or cognitive ability impairments require web applications without any barriers for communication or inte...

mobile application cross-platform tech migration
Article
Migrating mobile applications using cross-platform technologies
Article Migrating mobile applications using cross-platform technologies

Cross-platform technologies have revolutionized the way developers create mobile and web applications. These frameworks allow developers to use a single codebase to build applications that run across different devices and platforms instead of writing separate code for each platform. Moreover, eac...

Cover Case Study Modernizing the reporting UX
Case Study
From frustration to insight: Modernizing the reporting UX for a Fortune 500 brand
Case Study From frustration to insight: Modernizing the reporting UX for a Fortune 500 brand

When our team embarked on the project to redesign the interface of a critical reporting tool for one of the world’s largest athletic apparel companies, we knew we had a big challenge ahead of us. Not only did we need to extend the interface toolkit, but we also had to ensure that the new design wou...

Augmented Reality to improve customer buying experience
Case Study
Augmented reality to improve customer buying experience
Case Study Augmented reality to improve customer buying experience

We built an Augmented-Reality-powered space and product measurement application for a leading specialty retailer in the storage and space organization market. By offering the AR functionality in the client's mobile app, consumers save significant time and effort by being able to measure, coordinate...

Photogrammetry and augmented reality on mobile: A comparison of AR solutions
Article
Photogrammetry and augmented reality on mobile: A comparison of AR solutions
Article Photogrammetry and augmented reality on mobile: A comparison of AR solutions

There has been a noticeable surge in interest in augmented reality (AR) in recent years, as demonstrated by the release of new updates from major technology companies such as Apple and Google. With that in mind, the mobile development team at Grid Dynamics conducted some additional research into AR...

Augmented reality and the metaverse: A go-to-market strategy for retailers
Article
Augmented reality and the metaverse: A go-to-market strategy for retailers
Article Augmented reality and the metaverse: A go-to-market strategy for retailers

A virtual world where we live, work, shop, and interact with others may have sounded like science fiction a few short years ago, but it’s fast becoming a tangible reality. This virtual world is called the Metaverse: a digital ecosystem made up of decentralized, user-generated platforms that provide...

E-commerce app performance optimization through server-side rendering
Case Study
E-commerce app performance optimization through server-side rendering
Case Study E-commerce app performance optimization through server-side rendering

For retailers, it’s no secret that a critical component of a commercial website is a delightful and compelling user experience. If customers can’t find your website though, the value of that user experience goes out the window. Recognizing the combined value of user experience and SEO, this global...

Providing an exclusive lifestyle experience with cross-platform React Native mobile application
Case Study
Providing an exclusive lifestyle experience with cross-platform React Native mobile application
Case Study Providing an exclusive lifestyle experience with cross-platform React Native mobile application

Looking to take customer engagement to the next level, the client requested a mobile application that could run on the iOS platform, and be expanded on the Android version later, for a specific group of customers, providing a personalized and unique customer experience. To create the best possib...

Frontend engineering
Solution Brief
Frontend engineering
Solution Brief Frontend engineering

In today’s digital age, visually appealing web applications are not enough to please customers. Providing compelling customer experiences through fast, easy-to-use web applications is a critical component of any competitive business strategy today. Deliver a downright delightful user experience, ra...

Webpack module federation for micro frontend implementation: accelerating development, testing and deployment
Article
Webpack module federation for micro frontend implementation: Accelerating development, testing and deployment
Article Webpack module federation for micro frontend implementation: Accelerating development, testing and deployment

We share our experience of migrating a monolith app to micro frontends using webpack module federation What does a web application usually look like? Most often it is a monolith with a single code base where the whole team merges the code, and a single pipeline where everything is deployed at...

Augmented reality: the future is now
Article
Augmented reality: The future is now
Article Augmented reality: The future is now

It is no surprise that the outbreak of COVID-19 accelerated the adoption of AR technology. The transformative challenges posed by the pandemic urged businesses to find new approaches to customer engagement, and advances in human-computer interaction and AR have high potential in that regard. Th...

AngularJS to Angular 4 migration: a step-by-step guide
Article
AngularJS to Angular 4 migration: A step-by-step guide
Article AngularJS to Angular 4 migration: A step-by-step guide

Discover how we migrated an AngularJS application to Angular 4. We share our step-by-step experience of migrating a financial web application. In the life cycle of each long-lasting, enterprise-size web application there comes a time when it becomes too large to integrate innovations, add brand...

How to optimize images for web and performance
Article
How to optimize images for web and performance
Article How to optimize images for web and performance

Guide on web pages media (images, GIF, animations) optimization. Image optimization techniques & examples (compression, lazy loading). Our brains interpret images much faster than text, which is why high-quality visuals drive conversions and user engagement. To be effective, all images o...

Visualizing complex hierarchical data using D3
Article
Visualizing complex hierarchical data using D3
Article Visualizing complex hierarchical data using D3

Since there is a lot of hierarchically structured information in the real world (e.g system folder structure, animal/plant classification, company management, etc.), and the tree chart is a perfect data structure for the storage of hierarchy information, an effective method of tree visualization be...

Unlock innovation with android application modernization
Article
Unlock innovation with Android application modernization
Article Unlock innovation with Android application modernization

There are many architecture approaches used in the Android development field nowadays. You have probably already chosen your preferred methods and strive to use a unified approach when writing your applications. However, in some cases many approaches have to co-exist in the same project, often in...

Large-scale android application modernization
Case Study
Large-scale Android application modernization
Case Study Large-scale Android application modernization

In the current on-demand marketplace, customers dictate the rules of engagement. And with the rapid rate of cool new features becoming available, businesses need to be ever-present and just as rapid in development and delivery. Our client, one of the largest department store chains in the US, en...

Debugging accessor properties in JavaScript: Everything you should know
Article
Debugging accessor properties in JavaScript: Everything you should know
Article Debugging accessor properties in JavaScript: Everything you should know

Let’s just imagine what it’s like for a major e-commerce website in the weeks leading up to the Christmas holiday shopping rush: they’ve horizontally scaled their server, prepared a proper marketing campaign, and calculated their revenue projection. It takes a lot of planning to pull everything off...

Using D3.js with React.js: An 8-step comprehensive manual
Article
Using D3.js with React.js: An 8-step comprehensive manual
Article Using D3.js with React.js: An 8-step comprehensive manual

In this manual, we share our experience of using D3.js in React to build custom, scalable, and engaging charts via creating reusable components. We recommend this article for: React developers ready to start with D3.js Web developers engaged in implementing data-driven UI Anyone inte...

7 Advanced practices that distinguish effective mobile test automation
Article
7 advanced practices that distinguish effective mobile test automation
Article 7 advanced practices that distinguish effective mobile test automation

There are a number of technical, educational, and organizational issues that commonly lead to failure in test automation. This is confirmed by two recent surveys from 2017 and 2018, which found that only 19 percent of teams are able to implement test automation correctly on the first attempt. Th...

Using Next.js image component to improve website performance
Article
Using Next.js image component to improve your website’s performance
Article Using Next.js image component to improve your website’s performance

In this article, we’ll be discussing Next.js image component usage and the performance and accessibility benefits it offers. So if you’re interested in improving the performance of websites and want to learn a bit more about how this component works under the hood, then you’re definitely in the rig...

Private Mobile Device Farm as an Indicator of Mobile Testing Culture
Article
Private mobile device farm as an indicator of mobile testing culture
Article Private mobile device farm as an indicator of mobile testing culture

Have you ever heard of Spiral Dynamics? It’s a sociological theory about the cultural levels of a society. There is a model of the evolutionary development of individuals, organizations, and societies based on it. And the concepts behind this model can also be applied to any organization o...

Virtual backgrounds: real-time deep semantic segmentation on mobile devices
Article
Virtual backgrounds: Real-time deep semantic segmentation on mobile devices
Article Virtual backgrounds: Real-time deep semantic segmentation on mobile devices

Working from home was never more fun than these days of pandemic and lockdowns. We all stay connected with video conferencing,  and, with obvious benefits of seeing friendly faces of our colleagues, we get all the drawbacks of exposing not-so-glamorous aspects of our work-from-home lives...

iOS Architecture Patterns for Large-Scale Development, part 3: UI architecture approach
Article
iOS architecture patterns for large-scale development, part 3: UI architecture approach
Article iOS architecture patterns for large-scale development, part 3: UI architecture approach

After we made all the necessary decisions regarding the general architecture, it was a time to think about the implementation details. We needed to build all the necessary screens and organize navigation between them. Navigation details have already been described in the first part of the artic...

iOS Architecture Patterns for Large-Scale Development, part 2: Dependency management
Article
iOS architecture patterns for large-scale development, part 2: Dependency management
Article iOS architecture patterns for large-scale development, part 2: Dependency management

Before moving to the problem of choosing and applying a package manager in our project let’s define the list of features we want from a dependency manager usage perspective: A simple, reliable and efficient integration with CI / CD User friendly interface Minimum effort for imp...

iOS Architecture Patterns for Large-Scale Development, part 1: Modular architecture
Article
IOS architecture patterns for large-scale development, part 1: Modular architecture
Article IOS architecture patterns for large-scale development, part 1: Modular architecture

Mobile applications help enterprises reach higher levels of success by increasing sales and providing improved experiences to their users. The share of sales generated via mobile applications continues to rapidly rise year over year, reflecting the increasing importance of mobile technologies i...

Progressive Web Apps: Comparison of PWA with Other Approaches to Build Mobile User Experience
Article
Progressive web apps: Comparison of PWA with other approaches to build mobile user experience
Article Progressive web apps: Comparison of PWA with other approaches to build mobile user experience

With the increasing popularity of Progressive Web App (PWA), we thought it would be the ideal time to explore the differences between PWA and other approaches to building mobile user experiences. To conduct this research, we gathered a list of the most important mobile application criteria and fr...

A low mobile app rating leaves money on the table
Article
A low mobile app rating leaves money on the table
Article A low mobile app rating leaves money on the table

Consumers pay attention to ratings, and you should too. Ratings are indicative of an item’s quality, and people give bad ratings when they have a terrible experience. In this case study, we explore how to raise your app rating and what effect this has on mobile app revenue. For purposes of this...

A low crash rate is the key to a high mobile app rating
Article
A low crash rate is the key to a high mobile app rating
Article A low crash rate is the key to a high mobile app rating

How bad can a 3.7-star rating really be? Imagine a Fortune 500 retailer with considerable online revenue, but only a minuscule fraction of online sales derived from their mobile app. In fact, this exact retailer approached us, asking for assistance. To help them get their mobile app revenue back...

When life gives you lemons: Analyzing negative reviews to improve your mobile app
Article
When life gives you lemons: Analyzing negative reviews to improve your mobile app
Article When life gives you lemons: Analyzing negative reviews to improve your mobile app

Your product is good. Your mobile app has great features, but your app store rating is low. What happened? In a previous blog post we demonstrated that high crash rates can cause low app ratings. In this blog, we explain how we analyzed negative reviews to determine what motivated customers to...

A modern UI and mobile app redesign launches retailer into the future
Article
A modern UI and mobile app redesign launches retailer into the future
Article A modern UI and mobile app redesign launches retailer into the future

These days, every retailer has to be mobile-friendly to be competitive, but our client was ahead of the curve. They wanted to provide their largely teenage customer base, who prefer to use mobile devices, with a truly awesome mobile experience. They realized that in order to make this leap into t...

Easily move your native app to Flutter
Article
Easily move your native app to Flutter
Article Easily move your native app to Flutter

“But I already have an Android and iOS app, why would I need Flutter?” After you read this blog post, the answer will become obvious - to save time and money. “I understand the advantages of Flutter, but can't afford to throw away my current apps and restart in Flutter.” You won't need to! In th...

Android or iOS for retail?
You need both!
Article
Android or iOS for retail? You need both!
Article Android or iOS for retail? You need both!

Many retailers face a tough decision: should their mobile retail shopping app support Android or iOS? They feel their limited resources cannot be stretched to build and support both platforms, so they often pick just one. Some retailers may have already committed to one platform, but are unsure...

The key to a high app rating? Low crash rates and a clean, modern UI
Article
The key to a high app rating? Low crash rates and a clean, modern UI
Article The key to a high app rating? Low crash rates and a clean, modern UI

Many large brick-and-mortar retailers lack a strong mobile app experience, which is a problem on days like Black Friday and Cyber Monday, when online traffic soars. In the 2018 holiday season, 79% of all purchases involved a mobile device - this includes customers that made a purchase, looked up...

Take your apps to the next level with 3D augmented reality
Article
Take your apps to the next level with 3D augmented reality
Article Take your apps to the next level with 3D augmented reality

Cool AR apps were possible before, but now they have become increasingly sophisticated, thanks to new features in Google's ARCore and Sceneform. Objects can now be placed on vertical planes such as walls or doors. 3D images render faster and more easily, and augmented reality scenes can be shared...

Why Flutter should be your next mobile development framework
Article
Why Flutter should be your next mobile development framework
Article Why Flutter should be your next mobile development framework

Write once, run anywhere. This is what mobile application developers have long been promised. One code for both Android and iOS No performance issues One engineering and QA team for all mobile development One common user interface utilized across all platforms that is visually...

Practical unit testing for iOS applications
Article
Practical unit testing for iOS applications
Article Practical unit testing for iOS applications

Unit tests are the de facto standard for establishing a consistent product and an efficient continuous delivery process. They force you to write well-structured code that is split into modules with clear interfaces between them. Unit testing is necessary to safely refactor your code. In this p...

Visualizing insights with an analytics dashboard
Article
Visualizing insights with an analytics dashboard
Article Visualizing insights with an analytics dashboard

In the previous post we discussed which models we tried for sentiment classification and which one has demonstrated the best performance. In this post, we’ll show you how to visualize our under-the-hood findings so that others can see the results of our analysis. You can see our twitter senti...

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White Paper
Agentic AI: The next evolution in enterprise automation
White Paper Agentic AI: The next evolution in enterprise automation

Ready to transform your enterprise with adaptive, AI-driven automation? Download our complete white paper to discover how Agentic AI can drive operational efficiency, enhance customer experience, and boost revenue growth for your organization. In an era where speed, operational excellence, a...

Cube emitting colorful data points, with blue, red, and gold light particles streaming upward against a black background, representing data transformation and AI capabilities.
Article
Data as a product: The missing link in your AI-readiness strategy
Article Data as a product: The missing link in your AI-readiness strategy

Most enterprise leaders dip their toe into AI, only to realize their data isn’t ready—whether that means insufficient data, legacy data formats, lack of data accessibility, or poorly performing data infrastructure. In fact, Gartner predicts that through 2026, organizations will abandon 60% of AI pr...

Top five AI trends for 2025
Ebook
Top five AI trends for 2025
Ebook Top five AI trends for 2025

Discover the AI trends set to reshape businesses in 2025—boosting efficiency, driving innovation, and transforming industries to stay ahead in a fast-changing world.

Giant cellphone with ecommerce site and man shopping online
White Paper
Reimagining product discovery ROI with Google Cloud
White Paper Reimagining product discovery ROI with Google Cloud

As consumerism inevitably evolves, retailers must find new ways to understand their customers and refine their digital and in-store experiences. At the heart of this evolution is an AI-powered eCommerce platform with AI search, enriched product catalogs, and precision merchandising—key elements...

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Demo
IoT Control Tower
Demo IoT Control Tower

The IoT Control Tower is a robust analytics platform designed to address the complexities of modern industrial operations. Leveraging agentic AI, it integrates real-time IoT data with domain knowledge to deliver actionable insights and operational guidance. Core capabilities include anomaly detecti...

Virtual model wearing a series of different clothing items to represent virtual try-on capabilities
Article
Digital dressing rooms: How generative AI is redefining virtual try-ons
Article Digital dressing rooms: How generative AI is redefining virtual try-ons

Have you come across a retail marketing message lately that states, 'Bring the fitting room home and find what you love'? Many retail brands today showcase their customer-first mindset through 'try before you buy' experiences, allowing customers to order products online, try everything, and return...

A male basketball player with ASICS shoes jumping in the air with a basketball in his hand
Case Study
How an iconic sports brand won gold in CMS modernization
Case Study How an iconic sports brand won gold in CMS modernization

Grid Dynamics won the 2024 Contentstack Experience Award for Most Innovative Project by empowering this global sports brand to rapidly deliver personalized digital experiences. When a leading sporting goods retailer with a global footprint faced challenges with its outdated content managemen...

White Paper
Structured products: Harnessing AI-driven digitalization
White Paper Structured products: Harnessing AI-driven digitalization

Structured products are tailored financial instruments that combine traditional securities like bonds or stocks with one or more derivative components, offering investors customized risk-return profiles that standard investments can't match. Currently, the industry is at a technological...

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Demo
Development Innovation Canvas
Demo Development Innovation Canvas

Experience the future of software development with Creative Canvas, where human engineers orchestrate a team of specialized AI agents to build sophisticated applications at unprecedented speed. Watch as our demo showcases the development of a Customer Data Platform (CDP) through seamless collaborat...

Tire parameter recognition
Case Study
Revolutionizing tire parameter recognition for a leading automotive manufacturer
Case Study Revolutionizing tire parameter recognition for a leading automotive manufacturer

Discover how we've reshaped tire recognition technology through advanced AI methodologies, leveraging deep learning visual models and seamless integration with Amazon Web Services (AWS). In collaboration with a prominent automotive industry leader, we've addressed the critical need for precise tire...

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