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Reimagining retail: Composable commerce for the AI era

A person carrying a shopping bag walks through a maze of large, colorful yellow and red blocks under a clear blue sky.

AI for retail starts with composable commerce—where every click feels personal, every journey is seamless, and every interaction counts. Grid Dynamics’ composable commerce platform blends MACH architecture with advanced AI to craft shopping experiences that sense, adapt, and respond in real time.

From the very first click, customers are welcomed with dynamic, omnichannel landing pages that feel curated just for them, instantly sparking engagement and loyalty. AI-powered search and merchandising ensure that products are not just found, but discovered—putting the right items in the spotlight and introducing shoppers to new favorites they didn’t know they needed. Immersive features like virtual try-ons, conversational shopping assistants, and real-time inventory visibility empower confident decisions, while dynamic pricing, personalized offers, and instant support clear the path to purchase and minimize abandoned carts.

Composable commerce doesn’t stop at checkout. Order management, including real-time order updates, reduced delivery windows, seamless returns, and proactive support turn fulfillment into a delight, building trust with every interaction. Intelligent loyalty programs and conversational support transform transactions into lasting relationships, ensuring customers return again and again.

With proven success for leading brands and rapid deployment capabilities—thanks to pre-built connectors and a robust, scalable foundation—Grid Dynamics accelerates digital modernize, enabling businesses to optimize, scale, and innovate at speed. Experience AI for retail reimagined: where technology senses, adapts, and responds to every customer, making every moment matter and every journey seamless.

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