Home Insights Case Studies Personalizing in-game experience using reinforcement learning

Personalizing in-game experience using reinforcement learning

Personalizing in-game experience using reinforcement learning

To improve the gaming experience for players, a leading video game publisher sought to personalize in-game interactions, streamline model development, and increase long-term engagement and lifetime value (LTV) of users. Grid Dynamics addressed these challenges by implementing a reinforcement learning-based personalization platform, successfully delivering a minimum viable product (MVP) within just 8 weeks.

This innovative solution significantly improved user engagement, achieving up to a 25% increase in dollar-per-user metrics compared to existing baselines. The result is a more immersive and tailored gaming experience that not only captivates players but also fosters lasting loyalty and value for the publisher.

You might also like

Cover page of a case study titled 'A scalable, configuration-driven Machine Learning Platform' by Yieldmo, powered by Grid Dynamics
Case Study
Machine learning for optimized campaign delivery and performance: A Yieldmo case study
GD Case Study Gaming Co branded Cover
Case Study
Analytics and ML platform modernization: A case study
Advantages of a Next-Generation Customer Data Platform for a Top Tier Marketing Agency on AWS
Case Study
Advantages of a next-generation customer data platform for a top tier marketing agency on AWS
Price optimization for video games using machine learning
Case Study
Price optimization for video games using machine learning
Transparent car design with teal and orange background. White text box shows
Case Study
Retooling for the future: A composable commerce overhaul for an automotive tools giant
A male basketball player with ASICS shoes jumping in the air with a basketball in his hand
Case Study
How an iconic sports brand won gold in CMS modernization
AI businessman against a blue digital background
Case Study
AI and business reimagination: Insights from Grid Dynamics CTO, Rajeev Sharma

Get in touch

Let's connect! How can we reach you?

    Invalid phone format
    Submitting
    Personalizing in-game experience using reinforcement learning

    Thank you!

    It is very important to be in touch with you.
    We will get back to you soon. Have a great day!

    check

    Something went wrong...

    There are possible difficulties with connection or other issues.
    Please try again after some time.

    Retry